Hội nghị về Thu hút Người dùng Di động và Tối ưu hóa Quảng cáo
Sau thành công của sự kiện năm 2024, Gamesforum Việt Nam quay trở lại với lần tổ chức thứ hai — hoàn toàn tập trung vào việc phát triển kinh doanh Mobie Game. Với trọng tâm là thu hút người dùng (UA), quảng cáo và kiếm tiền từ giao dịch trong ứng dụng (IAP), sự kiện này được thiết kế dành riêng cho các chuyên gia trong lĩnh vực Mobile Games đang tìm cách mở rộng hiệu quả tại một trong những thị trường game sôi động nhất Đông Nam Á.
Tất cả các phiên sẽ được tổ chức bằng cả tiếng Anh và tiếng Việt, kèm theo dịch thuật trực tiếp để đảm bảo mọi người tham dự đều có thể tiếp cận nội dung dễ dàng.
The Global Conference for Mobile User Acquisition and Ad Monetization
Your Gateway to Vietnam’s Booming Games Market
Gamesforum Vietnam will be back in Hanoi on November 25th for the third, and biggest, edition of the event — a focused event dedicated to mastering mobile game growth through user acquisition, ad monetization, and IAP strategies.
As Vietnam rapidly emerges as one of the fastest-growing mobile gaming markets in the world, this event connects international studios and publishers with the insights, partners, and opportunities driving its rise.
Part of the global Gamesforum series in Barcelona, San Francisco, London, Hamburg, and Cyprus, our Vietnam edition delivers the same results-driven format — no fluff, just proven strategies from the experts shaping mobile gaming success worldwide.
Our 2025 program brings together top UA and AdMon leaders from leading global studios alongside Vietnam’s most influential voices. Each session, curated by a dedicated advisory board, is tailored to unlock growth in Vietnam’s dynamic and rapidly expanding mobile games ecosystem.
All sessions will be available in English and Vietnamese, with live translation ensuring full access for every attendee.
Điều gì mới tại Gamesforum Việt Nam 2025
- Sự kiện được mở rộng, bao gồm các nội dung về Thu hút Người dùng (User Acquisition) và Quảng cáo Mobile game (Ad Monetization)
- Cho phép người tham gia truy cập trực tiếp vào nền tảng kết nối MeetToMatch, giúp bạn tận dụng tối đa trải nghiệm tại Gamesforum
- Các chương trình giao lưu với chuyên gia, khách mới được tập trung hợp, nhằm tạo điều kiện giúp bạn có nhiều không gian kết hơn với các nhà phát triển và phát hành game
- Sự góp mặt của nhiều khách mời quốc tế, các quốc gia và thị trường khác nhau nhằm nhằm mang đến cho bạn nhiều góc nhìn đa dạng và cơ hội mới
What's New at Gamesforum Vietnam 2025
- An expanded agenda covering mobile games User Acquisition and Ad Monetization
- Access to our networking platform MeetToMatch, helping you make the most of your Gamesforum experience
- Extended networking breaks, giving you more time to connect with game developers and publishers
- A larger international presence, bringing diverse perspectives and new opportunities
Những nhà diễn giả góp mặt cho sự thành công của Gamesforum 2025
2025 Speaker Faculty
I have recently joined Turborilla as CEO.
My most recent role was steering Kwalee's mobile games to new heights, my focus lies in advancing game monetization and online marketing strategies. With a rich background in the AdTech and gaming industries, our team has successfully expanded the user base and optimised game performance on a global scale.
Transitioning from finance to gaming has equipped me with a unique perspective, enhancing our approach to B2B marketing and web content. As a board member and advisor, I am committed to fostering innovative partnerships and guiding developers to create captivating gaming experiences that resonate with players around the world.
Felix is a mobile ad monetization specialist who helps mobile games reach their maximum ad revenue potential. In his 6 years in mobile gaming Felix has worked for DSPs, Ad Networks and Gaming Studios and helped over 35 mobile games earn more than $100 million in ad revenue. https://www.linkedin.com/in/felix-braberg-7a732b51/
Looking for new ideas, business model, technology and teams to build the future of NCSOFT and game industry but execution is a part of my job now.
Game designer using psychological background to better understand player experience and current market trends in the games industry.
Eric Keen is Head of Analytics at London based Studio Supersolid. He helps drive strategy around User Acquisition, Ad Monetization & Product with a focus on their latest title - Cook & Merge.
Director of Sales at KashKick. Part of the revenue team driving KashKick growth and building partnerships with mobile game publishers.
Ngoc Do (Natalie) is the Country Manager for InMobi’s Gaming Business in Vietnam, bringing over 12 years of leadership in the Apps, Gaming, and Ad Technology ecosystems.
She is a recognized expert in driving cross-product monetization and executing successful Go-to-Market (GTM) strategies. Natalie’s domain expertise includes Game Monetization & Optimization and advanced advertising strategy across international markets.
A former xGoogler, she led the Google Ads Business Growth portfolio, driving substantial revenue for strategic gaming and app clients in Vietnam. Her proven ability to catalyze market turnarounds and scale new territories spans high-velocity regions across Vietnam, South Asia, and EMEA.
Assaf Litwak is a UA Expert at Unity, specializing in the INSEA & MENA region’s gaming ecosystem. He leads a team of talented account managers, managing all user acquisition and strategic partnerships. By focusing on data-driven strategies, Assaf drives business growth and optimizes market performance for Vietnam, India, and his region.
người tham dự | Attendees
đối tác đồng hành | Partners
diễn giả quốc tế hàng đầu | Expert International Speakers
Chuỗi nội dung chuyên sâu | Content Tracks
Cho đến nay, đây là hội nghị tuyệt vời nhất tôi từng tham dự. Trình độ chuyên môn rất cao, ít nhấn mạnh vào một chân lý duy nhất, mọi người đều rất cởi mở với những quan điểm khác. Mặc dù là một người hướng nội, tôi vẫn có những cuộc trò chuyện rất thú vị tại hội nghị. Cảm ơn mọi người đã tổ chức rất tốt, tôi đã có một khoảng thời gian thực sự tuyệt vời.
Cơ hội tuyệt vời để mở rộng mạng lưới của bạn và tìm hiểu về các phương pháp hay nhất trong ngành với các chuyên gia có uy tín
Gamesforum là sự kiện đáng tham dự dành cho game di động.
Crackle Technologies is a global ad monetization partner processing over 10 billion ad requests daily across a massive SDK footprint of 360 million+ users. Our lightweight, privacy-first solution utilizes AI-driven User-Level Pricing and intelligent demand matching to maximize yield for every impression with near-zero latency. Our Adtech is built for publishers, not advertisers. Our mission is to enable publishers to maximize their earnings potential and build sustainable business. To know more, visit our website www.crackle.tech
or drop us an email at hi@crackle.tech.
Moloco’s goal is to make the digital economy more equitable and profitable by delivering advanced machine learning to companies of all sizes. With Moloco’s machine learning platform for growth and performance, every app publisher and online retailer can now unlock the value of their unique, first-party data. Moloco Cloud DSP enables performance marketers to quickly scale user acquisition and achieve greater lifetime value through battle-tested prediction models. Moloco was founded in 2013 by a team of former Google machine learning engineers. Its headquarters in Redwood City, Moloco has nine offices across the US, UK, Korea, China, Japan, and Singapore.
TyrAds delivers comprehensive unique user acquisition and monetization solutions for app advertisers and developers through our proprietary rewards platform, which connects with over 40 million monthly active users worldwide. Our platform is designed to support improved user retention, engagement, and return on ad spend (ROAS) for our partners.
We also provide apps and websites with effective tools to monetize via our rewards system, helping to increase key metrics such as average revenue per user (ARPU), lifetime value (LTV), and overall user engagement.
With a presence in more than 10 countries and a client portfolio of over 150 global partners — including Scopely, Huuuge Games, NetEase, Original Games, and My.Games — TyrAds works collaboratively to enable steady, sustainable growth.
Xsolla is a global commerce company that builds and provides all the things developers need to launch, grow, and monetize video games. Headquartered in Los Angeles, California, the company supports studios of every size, from indie to AAA, with solutions across direct-to-consumer commerce, intelligent payments, entertainment-based IP, and player engagement products. Xsolla helps developers fund, distribute, market, and monetize their games at scale. Trusted by more than 60% of the top 100 highest-grossing games, Xsolla operates as the merchant of record across 200+ geographies with access to over 1,000+ local payment methods worldwide. Grounded in a deep belief in the future of gaming, Xsolla is resolute in bringing opportunities together and unlocking growth for creators everywhere.
For more information, visit Launch, monetize, and scale with Xsolla tools and services
Berlin-based Almedia is building the future of mobile growth and monetization with data-driven rewards and recommendations. Its flagship platform, Freecash, connects over 70 million users with games, apps, and brands through rewarded and loyalty campaigns. Alongside UA, Almedia’s new monetization solution, Link, helps publishers unlock incremental revenue and maximize LTV. Recognised as Europe’s fastest-growing advertising company by the FT, Almedia delivers loyal users that engage meaningfully.
Meta Platforms, Inc. is an American multinational technology company headquartered in Menlo Park, California. Meta owns and operates several prominent social media platforms and communication services, including Facebook, Instagram, WhatsApp, Messenger, Threads, and Manus.
BIGO Ads is a deep learning-based intelligent advertising platform powered by JOYY Inc. (NASDAQ: JOYY), dedicated to becoming a global leader in one-stop advertising and monetization solutions. Leveraging full-stack AI capabilities, advanced oCPC and ROAS-based bidding models, and cutting-edge in-app bidding technology, BIGO Ads helping clients efficiently scale user acquisition and maximize game ad revenue.
As an official certified partner of AppsFlyer, BIGO Ads is trusted by over 55,000 global partners, including top gaming studios such as iKame, Azur Games, BoomBit, Fugo Games, Lion Studios, and TapNation.
LoopMe is the global leader in brand performance, redefining brand advertising for the digital and app ecosystem. LoopMe was the first to apply AI to brand advertising and its Intelligent Marketplace, finding solutions to industry challenges that haven’t previously been solved. With consumer insights and AI at its core, LoopMe makes brand advertising better, outperforming industry benchmarks for leading global brands. LoopMe’s acquisition of Chartboost underscores its commitment to expand its capabilities and reinforces its position as the leading AI-powered brand advertising and performance platform. LoopMe has achieved a fully organic gross revenue CAGR of 40% for the period 2018-2024.
YouAppi is a leading mobile marketing platform empowering brands and app marketers to drive growth and re-engagement at scale. With a data-driven approach, YouAppi leverages advanced machine learning and real-time analytics to deliver personalized retargeting solutions across the entire customer lifecycle. Expanding beyond mobile, YouAppi also offers innovative Connected TV (CTV) advertising solutions, enabling brands to reach audiences on the big screen with impactful, data-driven campaigns. Recognized globally for its innovation and performance, YouAppi partners with top apps, publishers, and advertisers to optimize campaign performance and maximize ROI. From dynamic app retargeting to innovative in-app and CTV advertising, YouAppi offers a full-stack solution designed to meet the evolving needs of modern marketers.
Ogury is a global, privacy-first advertising technology company founded in 2014 that specializes in "personified advertising". It enables brands to target specific audience personas—rather than tracking individuals—using zero-party data, surveys, and AI.
Boldwin is a publisher-first ad monetization platform built for clarity and predictability. Since 2016, our tech stack has unlocked stable yet scalable revenue for app and CTV publishers through full visibility, control, and flexible integrations, such as our proprietary lightweight SDK.
The world's top publishers trust Magnite to help them drive more advertising revenue across every channel and format, including CTV.
As the leading Google Certified Publishing Partner (GCPP) globally, we are recognized for our strong performance, operational excellence, and long-standing expertise in digital monetization. We are a trusted partner to more than 500 top-tier publishers worldwide, delivering measurable revenue growth across over 10,000 apps.
With more than 15 years of experience across Apps & Gaming, Web, and Video, we connect premium inventory with high-quality demand from Google alongside leading Open Bidders and DSPs from around the world, helping publishers maximize monetization while maintaining the highest standards of performance and transparency.
RevX is a multichannel next-generation ML advertising solutions company built on the foundation of advanced data science, deep machine learning, and agentic AI. Our global teams help app marketers and brands navigate and optimize growth via new and repeat user conversions campaigns for lasting retention and LTV. We reach 90% of the world’s mobile users through predictive intelligence, real time automation and bidding, and full-funnel solutions across all screens to convert for leading advertisers via In-App, Connected TV, mWeb, Social Audience Networks and Google.
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions of ads per day across thousands of global leading apps and websites. Our platform uses AI to deliver more efficient, effective and precise digital advertising campaigns. Our direct integration with thousands of mobile publishers gives us access to more than 50 billion first-party data signals per day across the globe. Marketers use these anonymized signals to understand and predict consumer behavior, identify new opportunities and fuel business growth.
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